How to do Competitive Analysis

Untitled

What are the difference between us and direct competitors?

We are an X, they are Y.

Our solution

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Our special sauce is

What are the difference between us and INDIRECT competitors?

We are an X, they are Y.

We are 100x deeper in this specific vertical

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Our solution is uniquely position for this task

MISC

There are two ways to visualize a competitor Analysis

Position Y
Position X Position -X
Position -Y
My Product Feature / Service Feature / Service Feature / Service Feature / Service Feature / Service
Competitor A
Competitor B
Competitor C
Competitor D
Competitor ..